Add in your stats, previous work (even better if you can add in testimonials from brands you've worked with in the past too), a summary of your content, as well as your reader demographic, engagement information and of course your global following. This could be through their website or via DM. How We’re Different. Even as a macro-blogger, collaborations are negotiable, though you can definitely be more strict because you have the credibility and influence. If your Instagram page is established and you are ready to start joining collabs, congratulations! Hooray! But it’s up to you to ask the brand for their goals, timeline, and budget. Ok maybe not easily, but you can certainly ask. Imagine thousands of your customers literally hugging your brand! Top followers are advocates for your brand who help to spread the word about your company. Hint: not those who have 20,000 followers and follow 300. Any other tidbits like brands you’ve worked should also be included because it builds your credibility. It was so nice to finally meet you a few weeks ago - isn't the avocado the best at Dean St Townhouse? DM for collabs/ Paid Promotions Rate 1-10! Open ... shift consumer behaviour, boost results through hassle free campaigns. You really want to warm up to brands and engage in their social media platforms before going in for the ask. Either you have a blogger friend, friend of a friend – anyone who knows someone who works at the company, or this brand has given you a shout out on some social platform prior. First, let me explain my **cough cough** expertise in this area by sharing a sad story with you all. Keep in mind that you cannot … 226k Followers, 2,788 Following, 725 Posts - See Instagram photos and videos from Sam Dizon (@lecxiey) Alex Sienerth . I’ve gotten both positive and negative responses using a similar format. Please don’t be afraid to recognize and ask for your value as a blogger! Another way is Twitter. Engage With Their Content Be sure to like some of the influencer’s posts and leave a comment every so often. As the Sex Pistols' Steve Jones tore into television host Bill Grundy live on-air in 1976, he dragged punk unceremoniously into the mainstream. Either you have a blogger friend, friend of a friend – anyone who knows someone who works at the company, or this brand has given you a shout out on some social platform prior. An account’s reach is determined by how many people follow, but even more importantly, how many people actively engage, i.e. My email is professional, assertive, to the point and full of relevant information. It is the groundwork you may need in the future, when pitching for collaborations and sponsorships. But soon, the people that fall for these ploys find themselves without a product or a cheaply made one at best and the company nowhere to be found. Last week we saw another attempt to completely shit on the women lead industry that is blogging. TikTokers filling these hashtags are most likely using products like yours and makes the attention from your brand more welcome. If a brand wants to send you free product for a collab, but requires you to jump through hoops…. So, I thought it was about time I shed some light on my experiences with pitching for collaborations and sponsorships. Fake brands looking to scam budding Instagram influencers with “collaboration” deals are everywhere. I'm absolutely obsessed with it lol! I will also leave my socials and any other information that is relevant. Your media kit should include your name, e-mail, blog, and number of followers you have on each social media platform. We picked four cases for you to ... No more tedious one-by-one invitations by email or DM. You have worked really hard to get to this point so *high five*. Posted by 2 hours ago. From time to time, you’ll receive a fishy DM from a brand’s “ambassador” or “influencer” account instead of their main account. The collaborations continue far outside of the Reddit community, too. I’m about to give yall some Gold bellow ⬇️ . Thank you for the tips! Now, to find the relevant contacts and email addresses to setup a meeting, all you need to do is Google. Some articles are completely full of misinformation and judgement on the blogging industry as a collective. the Federal Trade Commission REQUIRES you to disclose this to your audience. If you haven’t worked with anyone yet, simply pitch them an … Let me start this blog post off by saying that you don’t have to be a blogger and you don’t have to have over 10,000 social media followers to collaborate with brands.. Have a question and want to be featured? We connect brands to the audiences watching many of the most popular shows on the platform through video … What’s the worst that could happen? And also don’t be afraid to figure out your price and negotiate. Are you an Influencer on Instagram? Terms & Conditions Disclosure. What You Can Do One of the main reasons why I was so passionate about creating my Influencer Starter Kit is to help influencers navigate through sponsorships on Instagram, find the right collabs, and avoid falling for these influencer scams. Es gibt ganze Netzwerke an „Dm to Collab“-Spam-Brands Wie groß das Phänomen offenbar geworden ist, zeigt sich nicht nur an entsprechenden Tweets und anderen Social Posts. A lot of brands have their PR agencies or marketing managers public, so definitely utilise that information. I wont get too crazy with how we executed the collab. Media kits don’t have to be intricate or as daunting as they sound. I would suggest a monthly trip down for a day of meetings, or instead reach out for a Skype call. When I first decided to grow my Instagram, I really wanted to work with brands!I heard that 1,000 followers would put me “on the map” so I made that my goal. You want to grab their attention gradually, so don’t leave canned comments asking for collabs right away. You can discreetly and professionally pop over a DM to a brand you'd like to work with and ask them for a contact email. It lets you reach your target audience through a friendly and positive i… brand ambassador/dm 4 collabs Wife,Mom,Influencer,Blogger, Entrepreneur, prepping2⛵the "let's just agree to disagree, & live N let live" find our youtube linktr.ee/michelle_bodyjourney.itworks liking, commenting, and sharing on a regular basis. Sometimes working for free can be beneficial so if a brand says they have no budget, ask them what else they can offer, If you're reaching out to a brand for complimentary stuff for an idea you have for a post, don't just assume they'll give it to you - that's entitled, Be prepared for rejections but don't expect it (positive thinking is powerful), Read contracts thoroughly and if you don't understand something - then ask and get a second opinion, Keep up brand relationships by checking in with them every now and then (its polite and nice), Know your worth. You’ll be able to spot these immediately since they usually ask you to send a DM to the brand’s official account instead. Whilst I do believe you can pitch without knowing the brand and meeting them beforehand, I just think its more professional and personable to introduce who you are first, before you reach out for a collab. Pros and cons of brand work. When looking for bloggers or brand influencers to work with, you need to make sure their style and personality will work with your brand and that you have a similar amount of followers. I knew I needed to get myself out there so that brands and I could develop a working relationship outside of emails. I would just include the services you offer (Instagram post, sponsored blog post, etc.) To end, I wanted to share a few little tips for when pitching to brands for collaborations and sponsorships. I would love to meet for breakfast, or for lunch to chat further about the brand and hear about what's coming up over the next year and how I could potentially be involved. Close. Brands value an Instagram account because of the market reach. Image Source Credits – Drea Chong, My Domaine, What to Charge for Collaborations as a Blogger 0. You can discreetly and professionally pop over a DM to a brand you'd like to work with and ask them for a contact email. And also don’t be afraid to figure out your price and negotiate. Including a media kit in an e-mail to brands show you’re serious about business and you’re no dummy to how this whole “influencer” thing works. A few months after I started my blog, a brand I had never heard of emailed me asking for my size, address, and to describe my style. Thanks to Sked’s multi-channel posting capabilities, you can now post your photos across your Instagram, Facebook, Pinterest and soon Twitter, all in one go! and let the brand drive the rest. Download Image. The most memorable brands in the world leave their customers with an experience they will never forget. Alternatively, ask bloggers. These brands are using bots to … Obviously, if you’re just starting out, a one-page media kit will suffice and as you grow, you could increase it to 5-7 pages. One of the trickiest parts of securing a brand collaboration is actually reaching out to brands. I won't delve too much into what happened, but basically a blogger asked a hotel for a complimentary stay and for some reason they made this public and completely dragged her. Follow @bnpsofficial1 @naineesaxena #ektokumzindagani #marjaavaan #doyouloveme #brownboys #norafatehi #nehakakkar #yashnarvekar #teamnaach #sonaldevraj #nicoleconcessao #bollywood #garrysandhu #dancersofinstagram #dance #dancers #bollywooddance #viral #choreographer #biggboss13 #danceplus #dancelove #bnpsofficial1 #belly #bellydance … They aren't hard, its just all about putting on your professional hat and understanding how blogging and brand relationships should work. Brands will be much more apt to respond and say yes when you do this first. In that case, you’d start your warm e-mail like: My name is ___ and you told me ___ when I asked about ___. Either way, simply go for it and reach out. Suede Jacket | ASOS When it comes to influencers, though, audiences will listen to what they’re saying because they like and trust that person. This is what I always do and brands are okay with shifting the conversation elsewhere if they have a genuine interest in you and your work. Brands are also wise to this effect, she adds, and will comment on posts by users who they have paid for content to bring them to as wide an audience as possible. The largest independent premium network on YouTube. Find the right brands to work with. DM for Collaboration / Promotions Follow @bnpsofficial1 Performer: @kanishkatalenthub Artist: @badboyshah Track: #gendaphool #ektokumzindagani #marjaavaan #doyouloveme #brownboys #norafatehi #nehakakkar #yashnarvekar #teamnaach #sonaldevraj #nicoleconcessao #bollywood #garrysandhu #dancersofinstagram #dance #dancers #bollywooddance #viral #choreographer … Then this post is for you. Now what do you do when a brand reaches out you?…. Tell the brand how you specifically are going to drive different results for them. I DM’d one of the brands that commented on a post of mine, from over a year ago, such as charlottechicnyc: So it seems like charlotteatchicnyc (the account … I DM’d one of the brands that commented on a post of mine, from over a year ago, such as charlottechicnyc: So it seems like charlotteatchicnyc (the account … Rate 1-10! Ask in the comments and I’ll give you a shout out next time! What do you say? I am UK size 18-22 and I would like to create outfit posts on my blog and on my Instagram, showcasing what Topshop has to offer the plus size market, over the next 12 months. Hi everyone! 100% Upvoted. Usually, they’d send you a written contract once you agree on some terms. Firstly I just want to say that pitching to brands is literally what has allowed me to have a successful career. You need to make sure you have an up to date bio and media kit so that a brand can easily see who you are, what you've done and the rest of your relevant information. Why? Sunglasses | ASOS There is no harm in asking - just don't message someone you've never spoken to because that's just a bit weird lol. I'm of course happy to chat to you further about this. You send a warm e-mail when you’ve already established some sort of rapport with the brand. No matter how big or small a brand is, never rule them out completely until you’ve done your due diligence. Please let me know if your marketing strategy and budget for this year would enable this, as I would love to work with you. Send a picture of a coupon, express your appreciation, and ask for a mailing address to send the coupon to. A quick note about FTC Guidelines. Sophia Amoruso says, “You don’t get what you don’t ask for.”. They say no? Or do you have your sights set on becoming an Influencer? I've worked with bloggers who have had approximately 10,000 more followers than the shop's Instagram account I was managing — those seem to be the easiest collaborations to move forward with. Brand managers and PR professionals usually reach out via DM when you’ve interacted with them on social media, or if they need your email address. Brands have the budget to pay you for your work. I also signed with my management at this time, and they were able to also set up meetings with brands and PR's outside of the contacts I had already made. This is where you show off who YOU are, without your flat lays and new handbag. Simply by being a brand, you might get an automatic follow back and get access to the DM feature. 3. You can also give a little blurb of what your blog and aesthetic is about. Not today Becky. Here are 5 successful examples of how cosmetic brands have capitalised on this social media marketing trend to generate hype and boost sales. The last one says :“Hi dear, we saw your profile and it’s amazing! Collabs . Obviously not a random blogger, but if a friend or someone you often talk to has previously worked with or met a brand, they are likely to have a contact. To make things easier I've decided to literally draft up an email, full of the stuff I've shared in this post and that I would like to send to a brand, but probably never will lol, (you'll see why when you read on). why will a collaboration with this brand work so well? Anyway, I am a huge fan of ___ and I would really love to make a video for YouTube about ___. Brands want reach, so make sure you’re only including your largest reaching platforms. If I'm completely honest. the best way is to simply contact them via DM. How to Get Brands to Pay You to Blog for Them. Use Instagram Direct messages to express your gratitude! A good brand collaboration will not comment cheaply on your post, either: they will DM you or email you. When I became a full-time blogger in 2015, I spent the first few months in and out of 100's of meetings. This particular case has gone viral. So you've introduced yourself to the brand and have now hopefully met them in person, or had a Skype chat at least! Check out this blog. Collabs is influencer marketing where you only pay for results . Just starting out, I wouldn’t include any prices here. You find the brand’s/publisher’s platform and you messaged them. Whether it be an emotion, a comfort or an outright surprise, you know when it touches you, you feel it when it happens and it stops you right in your tracks. They will ask you how much you charge for a post and will offer you the product for free. save hide report. Your Instagram collaboration questions answered. What value can you offer them and your followers? If brands end up reaching out to you via DM on social media instead, refer them to your email to keep your conversation organized and professional. putting together your masterplan. Attached is my up to date media kit, with relevant stats and information. BRAND COLLABS . If money gets brought up, you can refer back here and use that as a guideline. Media Kit Or Portfolio If you have a blog like WordPress, emailing a publisher is always the best way to go. An example of the type of email I have sent many times before looks a little something like this; I'm just reaching out to say that I absolutely love [insert brand] and have been using them organically for a while. I have a close relationship with my followers and my aim through what I do is to empower women of all sizes through fashion. Obviously I make it my own and less formal because that's just not natural to me lol. If you’ve worked with brands already, mention how the partnership went in regards to the sales and click-through rates you generated. When looking for brands to collaborate with go for the brands you already love. By joining, you gain access to our exclusive platform, where you can chat with other brands, host events + collaborate with influencers + other local brands. When a brand reaches out to you, you still have to pitch your value and your rate. Fee's usually change depending on what the job entails, but its good to have a baseline and something you can refer back to. This is not a sustainable way to grow due to my follow for follow strategy which targets people who are also wanting get 1000 followers on Instagram (or more). (I believe they felt it was outrageous for a blogger to ask to stay somewhere without paying). If you need some tips, you can check out 15 tips on pricing and negotiating as a blogger. The brand posts stories about their off the beaten path destinations to tempt viewers to pack their bags and go on an adventure. Hi my loves, I hope you enjoy this video, you guys can always request me videos down below! This development of working relationships is what I like to call the 'pitching of ourselves'. And now we get to work!! This makes it so much easier for you to understand what the brand is about, thus making it also easier to tell your audience what you love about them. Fake brands + Scam collabs are everywhere. Should you follow Instagram accounts that follow you first? Do not accept a job for a post on IG that's only paying £200 if you have 100k followers. With her quirky personality and fashion-forward style, Jenn Im has … And that’s it. Those kinds of personal conversations offer a more intimate mode than the one-to-many style of communication typically used by brands. 99.9% of the time I receive a reply with potential dates to get in the diary. Brands will be much more apt to respond and say yes when you do this first. ColourPop x Jenn Im. (c)Trang-bookidote Rate 1-10! With global media and news outlets chiming in their opinions (mostly negative) on what brand collaborations are all about. What You Can Do One of the main reasons why I was so passionate about creating my Influencer Starter Kit is to help influencers navigate through sponsorships on Instagram, find the right collabs, and avoid falling for these influencer scams. They will ask you how much you charge for a post and will offer you the product for free. I am one of the UK's top plus size fashion bloggers and have previously worked with ASOS, Missguided, Nike and SimplyBe, to name but a few. This article, we ’ ll give you a few questions you may in. I doubt Topshop will ever do plus size 's, much to my annoyance, you. Thousands of your following on one platform is super low, you just won ’ t afraid. 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